Custom WooCommerce Development
Bespoke WooCommerce themes, custom product types, tiered pricing, B2B wholesale portals, and complex tax rule configurations. Performance-optimised from the ground up.
eCommerce Development
Online Stores Engineered to Convert, Not Just to Launch.
A beautiful eCommerce site that loads slowly, complicates checkout, or loses customers at payment — costs money every single day. We engineer WooCommerce and Shopify stores that are fast, regionally payment-ready, and optimised for every step of the purchase funnel.
Service
13 technologies
5-step process
Service Overview
A clear look at what this service covers, how we approach delivery, and where it creates the most value.
eCommerce is not a website category — it’s a revenue system. Every technical decision, from image compression to checkout flow to payment gateway selection, has a direct, measurable impact on your conversion rate and your bottom line. A 1-second improvement in page load time can increase conversions by 7%. A simplified checkout reduces cart abandonment by up to 35%. These are engineering problems with business consequences.
At Mavin Agency, we treat eCommerce development as a performance discipline. Our WooCommerce and Shopify expertise spans custom theme development, complex B2B pricing logic, regional payment gateway integration, subscription commerce, and headless storefront architectures. We’ve built eCommerce platforms for clients in the US, UK, South Africa, Nigeria, UAE, and Kenya — each with its own payment ecosystem, regulatory requirements, and consumer behaviour profile.
Deliverables
What We Deliver
Architecture, integrations, performance, and release-ready execution — without unnecessary scope fluff.
Shopify Custom Theme & App Development
Custom Shopify themes built with Liquid and React (via Shopify Hydrogen for headless). Private Shopify app development for business logic that Shopify's ecosystem doesn't cover.
Regional Payment Gateway Integration
Stripe, PayPal (US/UK), Paystack (Nigeria/Ghana/South Africa), Flutterwave (pan-Africa), M-Pesa (Kenya/East Africa), Checkout.com (UAE/Middle East), PayFast (South Africa). We integrate the gateway your customers actually trust and use.
Headless Commerce (Next.js + Shopify/WooCommerce)
Decouple your storefront from the commerce backend for maximum frontend performance. Sub-second product page loads, full SEO control, and a content-editing experience that doesn't require a developer.
Subscription & Recurring Commerce
WooCommerce Subscriptions or custom-built recurring billing logic with Stripe. Dunning management, failed payment recovery, and subscriber lifecycle automation.
eCommerce Performance Optimisation
Existing store too slow? We audit your stack, implement image optimisation pipelines, database query tuning, caching layers, and CDN strategies — with before/after Core Web Vitals benchmarks.
Our Process
How We Work
A transparent workflow so your team always knows what happens next and when feedback is needed.
01
Commerce Strategy Audit
Before any development, we map your product catalogue, pricing logic, fulfilment workflow, and target markets. Platform choice follows business requirements.
02
UX Design for Conversion
Product listing UX, product detail page architecture, cart and checkout flow — all designed before development begins, with CRO principles embedded in every decision.
03
Development & Integration
Theme or headless storefront development, payment gateway integration, ERP/inventory system integration, and tax configuration for all target markets.
04
Performance Benchmarking
Core Web Vitals, TTFB, LCP, and CLS measured before launch. We don't launch a slow store.
05
Launch, Monitoring & Growth Retainer
Post-launch sales funnel monitoring, A/B testing support, and ongoing development retainer for new product types, promotions, and market expansions.
Global Reach
Regional Audience Callouts
How this service adapts to buyer expectations, compliance realities, and product constraints across your target regions.
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United States
Stripe, PayPal, Apple Pay, Google Pay, and Shop Pay integration. US sales tax automation (TaxJar / Avalara). CCPA-compliant tracking and analytics.
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Europe
EU VAT MOSS compliance, Klarna/Afterpay for BNPL, SEPA direct debit, GDPR-safe remarketing, and cookie consent management for EU data regulations.
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Africa
Paystack, Flutterwave, M-Pesa, and PayFast — we integrate the payment methods African consumers actually use. Mobile-optimised checkout for smartphone-first shoppers.
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Middle East
Cash on delivery workflow support, Tabby/Tamara BNPL integration (dominant in UAE and KSA), Arabic product catalogue, and VAT compliance for GCC markets.
FAQ
Frequently Asked Questions
Clear answers before you commit, scope, or sign off.
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Ready to Start?
Book a Free eCommerce Audit — We'll Identify Exactly Where Your Store Is Losing Revenue.
Every business is unique. Let's talk about how we can tailor our ecommerce development expertise to help you reach your goals.
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